Business Development & Marketing Executive

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Term: Permanent
Working hours: Full-time (Monday - Friday ; 9:30 - 5:30)
Reports to: Business Development & Marketing Manager for Disputes
Team: Marketing & BD
Location: London
The Firm

Farrer & Co is synonymous with the highest quality legal advice and service.

We advise individuals, families, businesses, financial services, educational and not-for-profit organisations on every aspect of the law, wherever the need arises. From our offices in London we work with trusted professionals around the world to deliver a seamless international service.

Our clients present us with complex and varied challenges. Whether that's a complicated family trust issue, a multinational corporate transaction, or an emerging threat to their reputation, they need clear thinkers who can advise on the best solutions, fast thinkers when speed is of the essence and agile thinkers who can produce a fresh approach to get the job done. That's why they choose us.

Our clients value our in-depth knowledge, technical excellence and diversity of disciplines. But what really binds our long-standing relationships with them is our approach: pragmatic, plain speaking and always steadfast in our values, which we hold dear. Values which mean we gain our clients' trust, always strive to do the right thing, and aim for the best results for them.

Superb client service sits at the heart of everything we do. We are modern lawyers with timeless values.

The Team

Dispute Resolution

We have a market leading practice, and our clients turn to us when they are faced with disputes which are critical to their interests. They have confidence in our ability to deal with complex, high-value and sensitive issues and to deliver the best possible outcome.

We have extensive experience in many types of dispute resolution, including Commercial litigation for corporates, family businesses and HNW/UHNW individuals;  financial services litigation; boardroom, senior executive, shareholder and partnership disputes. IP, technology and data-related disputes, property litigation, international arbitration; and fraud and asset recovery; privacy, defamation and reputation management; and art disputes

Trust, Will and Estate Disputes-

Our Trust, Wills and Estates Disputes team has for many years been delivering a wide range of dispute services to high net worth families and those involved with the fiduciary wealth holding structures commonly created by and for such families. The team has been ranked in the top tier by legal commentators for many years and is widely recognised as a market leader.

We are experienced in giving advice designed to avoid disputes, in stress testing structures, and in structuring to minimise litigation risk.  We are also experienced in handling disputes when they arise.  We seek to provide pragmatic, cost-effective and consensual outcomes.  Where consensual outcomes are not possible, we are experienced in handling all aspects of the litigation process, frequently in multiple jurisdictions involving complex issues and a large dataset of documents.  We work closely with colleagues in our Private Client, Charities, Tax and Family law teams to ensure that we provide a seamless and holistic service.


A newly created executive level role to support the support the Marketing & Business Development Manager for the Disputes department. The team covers two core practice areas: Dispute Resolution and Trust, Wills and Estates Disputes.

This is an exciting opportunity for a BD and/or marketing assistant who is ready to make a step up and take on more responsibility. You would be working with a firm that is growing and investing in its marketing and business development team. As you will be working within a small team, it is essential that you are able to perform as a team player but with the confidence to act under your own initiative. You will also have the opportunity to take full ownership of BD support for several initiatives.


Planning & budgets

  • Working with the BDM to support the development, implementation and monitoring of BD plans
  • Monitoring and reporting on budgets in consultation with the BD & Marketing Manager.
  • Track all BD expenditures

BD research and analysis

  • Proactively provide market intelligence and client/prospect research.
  • Review and analyse financial performance reports to support the monitoring of progress against plan.
  • Monitoring competitor activity, keeping on top of dispute resolution and industry trends through desk research and attendance of strategic industry events.

Pitches, tenders and capability statements

  • Managing the tender process. This will include the full range of support from evaluating the opportunity, supporting the lead partner identify the pitch team, leading on the development of relevant tender documents/online portal response, coaching the team at the presentation stage and conducting an independent debrief.
  • Working with knowledge management lawyers and fee earners to ensure significant deals and case studies are being captured in the firm’s pitch database.
  • Reporting on pitch statistics, including analysis of any key themes and example best practice approaches.

Events and seminars

  • Working with the Events Manager the teams events programme to support the business plans.
  • Responsible for planning, delivery and attendance of events for the relevant sector. This would include setting ROI objectives, conducting a post event analysis, creating the appropriate methods for capturing intel and BD opportunities.

Legal Directory & Award Submissions

  • Managing the process for submissions to the legal directories – Chambers UK and HNW, Legal 500 – in consultation with the lawyers
  • Working with the BDM to critique award submission requests and to support completion of entries for Disputes in consultation with the Marketing Communications team.

Thought leadership, new marketing campaigns and marketing materials

  • Working with the partners and associates to identify client issues for briefings/thought leadership.
  • Working with the Marketing Communications team to manage the briefing/thought leadership process, including:
    • Identifying target audience;
    • Recommendations for appropriate format for distribution, including social media channels;
    • Ensuring BD opportunities are captured;
    • Reporting back on effectiveness of briefing/thought leadership; and
    • Identifying cross-selling opportunities.
  • Develop internal and external materials that can be used to consistently communicate with clients and prospective clients on the major topics of the teams.

Associate Networking

  • Working directly with the disputes associates to develop and implement a central networking programme

Profile raising

  • Identifying speaker opportunities with key organisations/trade bodies.
  • Assessing ROI for external speaking opportunities, including any negotiation on costs associated.
  • Working with the Marketing team to identify good news stories for internal or external communication opportunities and promoting these across social media channels.
  • Working with the Marketing team to monitor/review content on the firm’s website for Disputes.
Skills and Experience
  • Interest or background in disputes - litigation, arbitration, and corporate business issues.
  • Critical thinking – ability to challenge and analyse.
  • Strong research and analytical skills.
  • Highly organised and ability to work well under pressure.
  • Team player.
  • Outstanding command of written English and demonstrates attention to detail with a high level of accuracy.
  • Excellent copywriting skills.
  • Confident, with strong communication and collaborative skills.
  • Strong IT skills with experience of CRM systems (preferably InterAction), Outlook, Word, Excel and PowerPoint.
  • Understanding of strategic marketing and communications
Person Specification
  • Curious by nature and willingness to develop and continue to learn.
  • Strong interpersonal skills including confidence, positivity, diplomacy and the ability to gain credibility and trusted advisor status quickly.
  • Proactive and an ability to work autonomously with some supervision.
Education and Qualifications
  • Educated to degree level, or equivalent.
  • CIM (or other equivalent) qualification (desirable).
  • At least 2 years' experience in a business development or marketing role (or equivalent) role within a professional services environment, preferably a law firm.
Special aspects

Our standard office hours are 9.30am to 5.30pm, but a degree of flexibility is required to support the needs of the business.


The hours of work for this opportunity are 09:30am-5:30pm but we would expect the candidate to be committed, flexible and prepared to work beyond the normal office hours if necessary and in response to client demand.

The candidate will be expected to follow the firm’s agile working policy, which embraces home working but will require employees to spend a minimum number of days each week in the office.

Farrer & Co is open to flexible working by arrangement although this role is intended as a full-time position.